2014 №1(3)

Название журнала ИННОВАЦИОННАЯ ЭКОНОМИКА И ОБЩЕСТВО
Издательство Омский государственный университет путей сообщения
Название статьи Страницы Цит.
ЭКОНОМИЧЕСКАЯ ТЕОРИЯ

ESSENCE OF INDUSTRIAL PRODUCTION EFFICIENCY RATING
IN THE VIEW OF ALLOCATIVE EFFICIENCY

Voronin Viktor Georgievich
Omsk State Transport University (OSTU).
Ph.D. in Economics, Professor, Finance, Credit, Accounting and Audit Department, OSTU.
Uspeniev Pavel Nikolaevich
Omsk State Transport University (OSTU).
Post-graduate Student, Finance, Credit, Accounting and Audit Department, OSTU.In a general view the concept «Efficiency» represents the relation of the end result to expenses for its achievement. The efficiency is external manifestation of completeness and quality of use of resources. System functioning is connected with manifestation of connectivity and coherence of elements making it. Therefore the system effectiveness is defined by its allocative efficiency, organizational and synergetic properties.

Keywords: allocative efficiency, synergetic effect.

2-7 0

PROBLEMS OF INNOVATION DEVELOPMENT IMPLEMENTATION
IN RUSSIA

Konovalova Olga Nikolaevna
Omsk State Transport University (OSTU).
Ph.D. in Economics, Associate Professor, Economics Department, OSTU
Innovation development in Russia is analyzed on the basis of national and international science investment statistics of the impact of these investments analyzes innovation development in Russia. The methods of the state innovation policy are discussed. Also problems of innovative development are formulated.Keywords: innovative development, innovation activity, research and development costs, innovation policy, investment climate, entrepreneurship.
7-13 0

THE ASSESSMENT OF THE COMMERCIAL ORGANIZATION
FINANCIAL SAFETY

Rudy Larissa Arkadievna
Omsk State Transport University (OSTU).
Ph.D. in Economics, Associate Professor, Finance, Credit, Accounting and Audit Department, OSTU.
The article is devoted to the problems of financial safety system formation of commercial organizations. Monitoring of financial safety indicators taking into account to risk factors will provide the main purposes of shareholders (maximizing of business value), will reduce the bankruptcy probability.Keywords: economic safety, financial safety, monitoring of financial safety, uncertainty and risk.
13-18 0

MODERNIZATION THEORIES OF XIX CENTURY
Shpaltakov Vladimir Petrovich
Omsk State Transport University (OSTU).
Doctor of Science in Economics, Professor, Head of Economics Department, OSTU.
The most important theories of society modernization in the XIX century are considered. The essence of the theories and nature of the social system transformation in the transition from a traditional society to an industrial and from capitalism to socialism are discussed in the article.Keywords: modernization, traditional society, feudalism, the Protestant ethic, industrial society, capitalism, rational system, the spirit of capitalism, evolutionary and revolutionary modernization.
18-26 0
ЭКОНОМИКА И УПРАВЛЕНИЕ НАРОДНЫМ ХОЗЯЙСТВОМ

COSTS FOR ENVIRONMENTAL PROTECTION: CLASSIFICATION AND ACCOUNTING
Kuvaldina Tatyana Borisovna Omsk State Transport University (OSTU).
Doctor of Sciences in Economics, Head of Finance, Credit, Accounting and Audit Department, OSTU.
Shurygina Oksana Viktorovna
Omsk State Transport University (OSTU).
Post-graduate Student, Finance, Credit, Accounting and Audit Department, OSTU.The costs associated with environmental protection are discussed. Statistic data is provides. Accounting procedure of environmental costs is disclosed. The technique of ecological costs accounting is discussed.

Keywords: costs, ecological costs, environmental costs, environment, environmental management, environmental protection measures.

26-33 0

TECHNOLOGY OF MOTIVATION OF SCIENTIFIC
RESEARCH INSTITUTE’ EMPLOYEES

Kurshakova Natalia Borisovna
Omsk State Transport University (OSTU).
Doctor of Science in Economics, Professor, Economics of Transport, Logistic and Quality Management Department, OSTU, Deputy director general for economics and staff management JSC «NIITKD».
The author presents the methodological bases and guidelines for building a work incentive system in the scientific organization of rail transport to motivate scientific and technical workers and specialists to innovate.Keywords: need, motive, incentive, employees’ incentives system, process of stimulating, development, innovation.
33-43 0

THE POSSIBILITIES OF THE TRANSPORT CLUSTER CREATION
IN THE OMSK REGION FOR CHAIN MANAGEMENT SUPPLY

Sattarov Rashit Salyahetdinovich.
Omsk State Transport University (OSTU).
Associate Professor, Economics of Transport, Logistic and Quality Management Department OSTU
Levkin Grigoriy Grigoryevich
Omsk State Transport University (OSTU).
Ph. D. in Veterinary, Associate Professor, Economics of Transport, Logistic and Quality Management Department, OSTU.

Larina Irina Vyacheslavovna
Omsk State Transport University (OSTU).
Ph. D. in Economics, Associate Professor, Economics of Transport, Logistic and Quality Management Department, OSTU.

The possibilities of the transport cluster creation in the Omsk Region on the basis of the vantage geographical position are analyzed in the article. The organization of the cluster supposes the building of the logistic center and the development of the region infrastructure.

Keywords: supply chain, transport cluster, material flow, development strategy of the logistic center, allocation, Omsk Region.

43-48 0

THE IMPACT OF TRAINING OF PERSONNEL FOR THE PERFORMANCE OF THE COMPANY
Sevostyanova Elena Vladimirovna Omsk State Transport University (OSTU).
Ph.D. in Economics, Associate Professor, Economics Department, OSTU.
The author considers the main trends in policy of enterprise’s personnel development and the role of workers training in increasing the companies’ activities efficiency.

Keywords: personnel training, the effectiveness of the company, staff development, Balanced Scorecard (BSC).

48-53 0

OVERHAUL PROBLEMS OF APARTMENT BUILDINGS
Фомина Ю.А., Фомин Э.В. Fomina Yulia Andreevna
Omsk State Transport University (OSTU).
Ph.D. in Economics, Associate Professor, Economics Department, OSTU.
Fomin Eduard Vladimirovich
Consumer Society «System of electronic sales».
Chairman of the Board.

In this article the authors examine the questions of overhaull of apartment buildings because of the recent changes in the legislation of the Russian Federation. The authors analyze created regional funds of capital renovation, expected course of their work. The methodological basis of the research is the systems approach and the institutional theory.

Keywords: the overhaul, regional funds of capital renovation, the managing organization, housing and communal services, the systems approach, institutional theory.

54-60 0

FEATURES OF REGIONAL CLUSTERS FORMATION
Shtele Evgenia Anatolievna
Omsk State Transport University (OSTU).
Ph.D. in Economics, Associate Professor, Finance, Credit, Accounting and Audit Department, OSTU.
Tselykh Tatiana Nikolaevna
Omsk State Transport University (OSTU).
Lecturer, Finance, Credit, Accounting and Audit Department, OSTU.

Formation of territory development strategy of present-day conditions should be based on meet the needs of territory consumers. The value of this approach is defined.

Keywords: territory consumers, regional cluster, effects «place of origin», mechanism of clus-ter formation, the role of the state in the formation clusters.

60-65 0

ARIS METHODOLOGY APPLICATION IN MODELLING OF DELIVERIES CHAINS
Chuvikova Victoria Victorovna
Omsk State Transport University (OSTU).
Ph.D.in Economics, Associate Professor, Economics of Transport, Logistic and Quality Management Department, OSTU.
Myakushkina Olga Vyacheslavovna
Omsk State Transport University (OSTU).
Student, OSTU.

Modeling is an integral part of the analysis functioning of deliveries chain. Modeling method choice has influence on formation of any system, studying and management. The analysis of Archi-tecture of Integrated Information Systems methodology for the purpose of improvement of logistic business processes in deliveries chains is carried out.

Keywords: integration, deliveries chain, modeling, logistics, business processes

65-70 0
СОЦИАЛЬНЫЕ СТРУКТУРЫ, СОЦИАЛЬНЫЕ ИНСТИТУТЫ И ПРОЦЕССЫ

CHILD PROTECTION FROM INFORMATION HARMING THEIR HEALTH AND DEVELOPMENT IN THE LIGHT OF ACTION OF THE LAW ON ADVERTISING
Goltyapina Irina Yurevna
Omsk State Transport University (OSTU).
Ph.D. in Jurisprudence, Associate Professor, Customs Affairs and Right Department, OSTU.
In this article the questions of the children information security was discussed. The ratio of federal law to protect children from information harmful to their health and development and the federal law on advertising was investigated. The categories of information that may harm the health or development of children were analyzed. The interconnection general requirements for advertising and legal ensuring interests of the children in information sphere was outlined.

Keywords: children information security, the general requirements for advertising, advertising

71-76 0

CORPORATE CULTURE AS AN IMPORTANT TOOL IN THE ORGANIZATION OF PRODUCTION IN RAILWAY TRANSPORT
Polovnikova Olga Vladimirovna
Omsk State Transport University (OSTU).
Lecturer, Public Relations, Service and Tourism Department, OSTU.
The author describes the influence of corporate culture on the production organization. The recommendations for formation of corporate culture and particularities of application on the modern enterprise are given by the author.

Keywords: corporate culture, marketing orientation, confidence, motivation, cultural characteristics.

76-82 0
ПСИХОЛОГИЯ И ПЕДАГОГИКА

PRAXEOLOGICAL BASIS OF IN-DEPTH PROFESSIONAL TRAINING OF UNIVERSITY STUDENTS FOR SOCIAL EDUCATION
Aksutina Zulfiya Abdullovna
Omsk state pedagogical university (OSPU)
Ph.D. in Pedagogics, Associate Professor, Social Pedagogy and Social Work Department, OSPU.
The author describes the foundations of professional training. From the standpoint of the philosophical concept of operations the author has developed procedural model of indepth training of university students to the social education.

Keywords: social education advanced professional training.

82-91 0

PECULIARITIES OF MANIFESTATIONS OF PSYCHOLOGICAL BARRIERS ADAPTATION OF STUDENTS OF THE FIRST COURSE IN THE PROCESS OF PROFESSIONAL PREPARATION
Gudimenko Oksana Viktorovna
Omsk State Transport University (OSTU).
Ph.D. in Psychology, Associate Professor, Public Relations, Service and Tourism Department, OSTU.
The author considers the problem of students adaptation to the conditions of study at the University. The concept of «psychological barrier» is described. The differences in the manifestation of psychological barriers of internal and correspondence departments students are investigated. The author describes the results of empirical research.

Keywords: andragogy, adaptation, psychological barrier.

91-97 0

TO THE QUESTION ABOUT PROFESSIONAL FORMATION OF PERSON
Dubynina Maya Gennadievna
Siberian Automobile and Highway Academy (SibADI).
Ph.D. in Psychology, Associate Professor, Engineering Pedagogy Department, Deputy Dean of Educational Work of Motor Transport Faculty (SibADI).
The article is devoted to psychological aspects of professional formation of person, to main problems of person profession takeover. The author describes variety approaches to understanding of person professional formation process, typical antagonisms and crises during formation, and the nature of appearance.

Keywords: professional formation of person, professionalism, professional self-determination, professional activity.

97-102 0

SELF-ESTEEM AS A MECHANISM OF PERSON CREATIVITY DEVELOPMENT
Puzep Lubov Gennadievna
Branch of Omsk State Pedagogical University in Tara (Branch of OSPU in Tara).
Ph. D in Psychology, Head of Psychology and Social Pedagogy Department, Branch of OSPU in Tara.
The problem of the person creativity development is described. Psychological mechanisms of person creativity development are defined. The mechanism of self-esteem as a mechanism of the person creativity development is described.

Keywords: creativity, creative traits of person, psychological mechanism, self-esteem, creativity development.

102-108 0

INTERACTIVE TECHNOLOGY «MODERATION» IN WORK WITH STUDENTS
Slizhevskaya Anastasia Nikolaevna
Omsk State Transport University (OSTU).
Ph.D. in Pedagogics, Associate Professor, Public Relations, Services and Tourism Department, OSTU.
The interactive technology «Moderation» is considered, stages of technology are presented. Experience of application in interoperability with students is described and analyzed.

Keywords: interactive technology, «Moderation», stages of technology «Moderation», application of technology «Moderation».

108-114 0

RUSSIAN LANGUAGE IN TECHNICAL UNIVERSITY
(PROBLEM OF STUDENTS VOCABULARY FORMATION AND EXPANSION)

Suvorova Nadezhda Nikolaevna
Omsk State Transport University (OSTU).
Ph.D. in Pedagogics, Associate Professor, Russian and Foreign Languages Department, OSTU.
Oseledets Marina Vitalievna
Omsk State Transport University (OSTU).
Lecturer, Russian and Foreign Languages Department, OSTU .

The problem of quality characteristics deterioration of speech of native speakers, as well as the problem of formation and expansion of vocabulary engineering students are described in the article. The authors discourse reasons for negative events and make a number of proposals focused on improving the created situation.

Keywords: technique, vocabulary, rules, speech formation, dialog communication.

114-119 0
КУЛЬТУРОЛОГИЯ. ТЕОРИЯ И ИСТОРИЯ КУЛЬТУРЫ.

TO THE QUESTION OF THE RELATION BETWEEN LANGUAGE AND MIND IN THE CONTEXT OF CULTURE
Konishevskii Denis Vyacheslavovich
Omsk State Transport University (OSTU).
Ph.D., Associate Professor, Russian and Foreign Languages Department; Public Relations, Service and Tourism Department, OSTU.
Drofa Svetlana Yurjevna
Siberian State Transport University (SSTU).
Post-graduate Student, Philosophy and Cultural Science Department, SSTU.

The article discusses the nature of mind and language. The overview of the main functions of language is done. The basis of the expressed language is thinking. Language acts as a weapon, thinking tool. There are different points of view on the question of the relationship between language and mind.

Keywords: sociocultural space, communication, functions of language, language, mind.

119-125 0

SOCIO-PHILOSOPHICAL DETERMINATION OF THE BRAND
Sasim Anna Viktorovna
Omsk State Transport University (OSTU).
Ph.D., Associate Professor, Public Relations, Service and Tourism Department, OSTU.
This author analyzes the socio-philosophical determination of the brand. The author searches for the binary essence of the brand and defines the concept of brand as a social and philosophical marker.

Keywords: socio-philosophical determination, social and philosophical marker, communication of brand, metadiscourse.

125-130 0

ECONOMIC CULTURE AS AN ELEMENT
OF MODERN ECONOMICAL AREA

Tropnikova Veronika Anatolievna
Omsk State Transport University (OSTU).
Ph.D. in Economics, Associate Professor, Economics Department, OSTU.
The problem of effective economic culture formation in the modern Russia is considered in the article. The author proves the nessecity of culture component accounting when working out of a model of economical modern development. The author offers theoretical conception which includes specificity, elements, stages of economic culture introduction.

Keywords: economic culture, values, national economic model, instituts, behaviour, economic culture functions, economics of the future.

130-137 0
ИСТОРИЯ НАУКИ И ТЕХНИКИ

ORIGINS OF RAILWAY PSYCHOLOGY: ACTIVITY OF IVAN RICHTER AT THE END OF THE XIX-TH – THE BEGINNING OF THE XX-TH CENTURY
Serdyuk Vladimir Aleksandrovich
Omsk State Transport University (OSTU).
Lecturer, History, Philosophy and Culture-Study Department, OSTU.
Koobar Galina Aleksandrovna
Omsk State Transport University (OSTU).
Ph.D. in History, Associate Professor, History, Philosophy and Culture-Study Department, OSTU.
137-142 0
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